by | Jun 7, 2010 | eGovernment, Engagement
Give me less information and more data! Good call from the development aid community (here the World Bank) to get the data out there first and spend less time up front trying to second guess how people might use it and what questions they are going to ask.
by | Mar 3, 2010 | Engagement
Thanks to Anecdote for this video from John Medina explaining schema. Summary: frame your discussion with a concise and easy to understand schema. Schema
by | Feb 26, 2010 | Engagement
It is tricky when you are joint funding alternative routes to get people engaged. Even so, it does sound like the organisations have inadvertently caused each other problems due to their both bidding on the same keywords.
by | Jan 27, 2010 | Engagement, Experience sharing
A lot of thought goes into working out how to govern groups of people: the argument here is that you should let structures emerge within a broad framework, rather than try to nail down all the whys and wherefores. Participants really shouldn’t see the process:...
by | Nov 27, 2009 | Engagement
Zappos does it differently. Clearly successful: are there lessons for government? Phone numbers everywhere: you want to interact with your customer Accept and deal with calls on anything (even pizza delivery) Suggest competitors if you can’t fulfil a requirement...
by | Nov 26, 2009 | Engagement
Payback and Return on Marketing Investment (ROMI) is a valuable paper from DDB and the COI. Lots to digest in there.